Olympic Ratings Sank Precipitously This Year — Here’s Why

Primetime viewership sank more than 40% for an Olympic Games marred by a pandemic, a 13-hour time difference and broad shifts in TV viewers’ habits.

Source: https://www.forbes.com/sites/joewalsh/2021/08/09/olympic-ratings-sank-precipitously-this-year—heres-why/

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