All the fallout from family YouTuber Austin McBroom’s disastrous influencer boxing event

The legal walls are closing in on Austin McBroom following his influencer boxing event.
Icon Sportswire / Getty Images

Austin McBroom’s influencer boxing event took place on June 12.
Some fighters and investors say they have not been paid.
Here’s a summary of all the lawsuits so far.
See more stories on Insider’s business page.
YouTuber Austin McBroom is facing legal pressure from multiple angles a month and a half after his influencer boxing event "Social Gloves: Battle of the Platforms."
Six YouTubers, including McBroom, and six TikTokers met in the ring on June 12 in the hopes of raising millions – financial expectations set by the success of other boxing events featuring influencers such as Logan Paul vs. Floyd Mayweather.
But the event did not produce the number of pay-per-view purchases McBroom, who is known for the ACE Family YouTube vlog channel, had anticipated. In the end, the event only sold 136,000 subscriptions for packages starting at $49.99 and going up to $89.99. The event’s total profits ended up being significantly lower than the production team’s goal of $200 million to $500 million.
Some of the contestants have said they have not yet been paid the amounts they were promised and may not until a legal battle concludes.
Here are the lawsuits and legal threats McBroom may be facing related to the match.
McBroom is being sued by the media company he partnered withMedia company LiveXLive is suing McBroom and his company, Simply Greatest Productions (SGP), seeking $100 million in damages. The lead attorney representing LiveXLive, Jeffrey Katz, told Insider that the money made by the event won’t meet the expenses and contracts incurred by McBroom and that the whole event was built on "a stack of lies."
Katz said McBroom refused to take the advice of LiveXLive’s marketing executives, which is why the several billion supposed social media impressions did not translate to a sufficient number of pay-per-views.
Read More: Austin McBroom’s lawyer said there’s no way they’ll see profits from the influencer boxing match that some fighters said left them unpaid
He claimed that while LiveXLive does retain some proceeds from the event, it is significantly less than what is needed to pay all contestants what they were promised. It was only when the final numbers came in that SGP tried to flip the narrative, Katz said, accusing LiveXLive of "lying and cheating and diverting sales."
LiveXLive will keep the funds until SGP drops a rival lawsuit against them, which they say is harming their stock price.
Meanwhile, SGP’s lawsuit alleges breach of contract and fraud. It accuses LiveXLive of going over budget by millions, with the promise that endorsements and sponsorship agreements would deliver a bigger profit.
SGP and McBroom are also placing blame on their former business partner Paul Cazers, whom they say over-exaggerated his experience in the entertainment industry, according to the lawsuit.
Tayler Holder and Nate Wyatt are suing McBroom for their insufficient payment

TikTokers Tayler Holder and Bryce Hall both say they are owed money from their respective fights.
Matt Winkelmeyer / Getty Images

TikTokers Tayler Holder and Nate Wyatt filed a lawsuit on August 2 against McBroom and SGP, stating they had only received a fraction of the money they were promised.
The filing states McBroom promised the event would make $500 million in profit, with Holder slated to receive $2 million and Wyatt with $500,000.
The lawsuit also claims McBroom offered "first priority" position to more fighters than he could follow through with. McBroom himself was one of the event’s headliners.
James Harden reportedly said he’s waiting for his money

Getty/Maddie Meyer

Brooklyn Nets star James Harden and rapper Lil Baby both invested millions into the event, according to Holder and Wyatt’s lawsuit, as Billboard reported.
Harden has sent legal letters to McBroom saying he is owed roughly $2.4 million, according to a report from Page Six.
Bryce Hall hinted that his conversation weren’t over with McBroomTikToker Bryce Hall, who headlined the event with McBroom, said he was set to make $5 million from the fight, as well as 4% of the pay-per-view profits.
"Legally, we’re talking to them," Hall said in an interview with influencer paparazzi The Hollywood Fix in July when asked if he would be paid at all. "I’m sure everything will come out very soon."
Read more stories from Insider’s Digital Culture team.
Read the original article on Business Insider


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